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SEB: Groupe SEB's 2025 Full Year Results: A Step Towards Profitable Growth

Groupe SEB reported sales of EUR 8.169 billion in 2025, with a 0.3% organic sales growth driven by floor care, linen care, and cookware. The operating margin stood at 7.4%, with an ORfA of EUR 601 million, down EUR 201 million versus last year. The net profit group share was EUR 245 million, compared to EUR 232 million last year. The EPS was not disclosed. The company's financial performance was impacted by a 5.9% like-for-like decline in the Professional business.

SK.PA

EUR 53.1

-0.84%

A-Score: 3.7/10

Publication date: February 25, 2026

Full Report

Author: Analystock.ai

📋 Highlights
  • Organic Sales Growth: Groupe SEB achieved 0.3% organic sales growth in 2025 (EUR 8.169 billion), driven by floor care, linen care, and cookware, though the Professional segment declined 5.9% like-for-like.
  • Rebound Plan Savings Target: The Rebound plan aims for EUR 200 million recurring annual savings by 2027, with a one-off cost of EUR 300–350 million, impacting up to 2,100 global positions (1,400 in Europe).
  • Financial Performance: Operating Result (ORfA) fell EUR 201 million year-on-year to EUR 601 million (7.4% margin), but net profit rose to EUR 245 million, with a stable dividend of EUR 2.8 per share.
  • Regional Growth Highlights: Double-digit growth in Eastern Europe/Middle East, EUR 100 million in washer vacuum sales (Year 1), and 25% of Supor’s online sales via China’s social commerce channel.
  • Professional Business Turnaround: The Professional segment returned to growth in H2 2025, ending flat in Q4 (EUR 995 million sales), with stabilization expected in 2026 amid U.S. project delays and Chinese market instability.

Segment Performance

The Consumer division reported overall sales growth of minus 1.6% reported but plus 1.1% like-for-like. The Professional business reported EUR 995 million in sales, up 2.1% in reported but down 5.9% like-for-like. Key highlights include EUR 10% growth in cookware sales in EMEA, double-digit growth in new regions like Eastern Europe and the Middle East, and strong growth in services and machine deliveries in Germany and China.

Rebound Plan Initiatives

The Rebound plan aims to bring the group back to a profitable growth trajectory by reinventing the growth model, systematizing a new marketing and e-commerce practice, and accelerating the development of sales in the most promising segment. Stanislas De Gramont, CEO, emphasized that the plan is designed to return to a 5% annual organic sales growth and operating margins of 10%. As he stated, "We want to return to growth in ORfA and more normative free cash flow generation."

Valuation and Outlook

Analysts estimate next year's revenue growth at 4.2%. The current valuation metrics are: P/E Ratio at 31.74, P/B Ratio at 1.44, P/S Ratio at 0.35, EV/EBITDA at 8.02, Dividend Yield at 5.32%, and Free Cash Flow Yield at 6.97%. The Net Debt / EBITDA ratio stands at 3.87. With the Rebound plan in place, Groupe SEB is expected to improve its profitability and return to a growth trajectory.

SEB's A-Score